Red Roof Inn

Red Roof is a recognized leader in delivering a comfortable affordable choice for lodging. With 400 locations and growing, guests repeatedly rave on social media outlets such as TripAdvsor, voting Red Roof #1 in the economy segment. To bolster there growth, they turned to rich media advertising to outline specific room features beyond the economy price in order to convert viewers into reservations.

Interaction DesignAdvertisingCreative Direction
National Interactive Advertising Campaign

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